Boatwright : April 2010

Kamis, 29 April 2010

[Y354.Ebook] Download Ebook Romance: Auctioned To The Lion: BBW Paranormal Lion Shifter Romance Standalone (Wild Shifters Book 3), by Ashley Hunter

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A Mysterious Billionaire Bidder+ A Charity Auction+ BBW Waitress + Inevitable Lust & Wild Passion= Painfully Pleasurable Lion Bites!

Young and beautiful, Katrina is a waitress by profession and single by choice. At 26, she is looking for Mr. Right after a long line of Mr. Wrongs. And, after having a pleasantly bizarre experience at a charity bachelorette auction, the curvy beauty feels desperate to find that special someone. Someone who isn’t interested solely in her cup size but who is willing to make her truly feel loved.

She knows her mysterious admirer is out there somewhere but has no idea if fate will allow her to cross paths with him again…

Inarguably handsome and irresistibly hot, Devon Secord is not only the youngest billionaire in town but also one man who would make any woman go weak at the knees. It’s a shame the hottie is in no mood to settle down for now, especially when he’s still looking for the woman of his dreams, the perfect woman his inner beast could instantly recognize as its mate.

With a background that ties the billionaire to a family cursed with the lion’s spirit, Devon is the only survivor and the last hope for creating an heir for the Secord family. Though reluctant to listen to his father’s advice, the billionaire couldn’t help but let his heart become a slave to the desires of that one special woman…

The woman he’s paid thousands of dollars for, the woman who has set his mating urges on fire, the woman with the delicious curves his body craves yet the same woman he is afraid to reveal his true identity to for now…

But, when fate decides the best for Devon and Katrina, the passion will be wilder and romance will be steamier…

Yes, it’s only a matter of time when this curvy beauty learns what it truly means to be auctioned to the lion!

Reader Note: This content contains hot romance with some scorching sex scenes and adult language. Only for adult eyes!

Sales Rank: #46202 in eBooks
Published on: 2016-01-22
Released on: 2016-01-22
Format: Kindle eBook

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2 of 2 people found the following review helpful.
Shape Shifter Romance at it's best again.
By Dirk S.
Auctioned To The Lion by Ashley Hunter has hit it once again. The Shape Shifter story is about Katrina, who is a waitress and on her lookout for Mr. Right. In a charity bachelorette auction she is auctioned to the hottest billionaire in town, who has more than one secret and Katrina has to make some important decisions and will experience some interesting new things and get into spicy action with the new man in her life. I received free a copy of this book in exchange for your opinion. I really like Ashley Hunter's ShapeShifter stories and this one, once again is brilliant. If this kind of stories are your thing, than Auctioned To The Lion is highly recommended, as it has everything you would expect from such a book ! It contains 112 pages, so it is a quick and very entertaining read.

1 of 1 people found the following review helpful.
A Good quick read!
By Cynthia Stevens (Cyn's Book Reviews)
I have to say this book left me with a whole lot of unanswered questions as I was reading it. What auction was she sold at .. it was unclear .. and the scenes where rough but over all this book was fast paced story. With a few twists.. and short enough to read as I was at the docs without losing site of the end of the story. I thought the nasty reporter would have played a bigger part of the story but then .. which would have mde a good bad guy cover but it was not used as such.

So over all this book made a good quick read.

1 of 1 people found the following review helpful.
5 Star Rating for this book. Awesome!
By Laong-laan
I like how the 112 page was written. I was amazed how the author expounded that love knows no bounds. This was my second shape-shifting romance that I have read after Ashley Hunter's Alien Series. For me, the story's more interesting when Katrina met Devon and unexpected things happened and these things get exciting when you read the book thoroughly. This truly, is a masterpiece. I received a free copy of this book in exchange for my opinion. Highly recommended book. For adult eyes only!

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Rabu, 28 April 2010

[S976.Ebook] Free PDF Elasticsearch: The Definitive Guide

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Sales Rank: #6370204 in Books
Published on: 1900
Binding: Paperback

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[G664.Ebook] PDF Download Understanding Politics: Ideas, Institutions, and Issues, by Thomas M. Magstadt

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UNDERSTANDING POLITICS, the proven, best-selling introductory text for Introduction to Political Science, examines the complexities of politics and government in a way that students will find immediately fascinating. Solidly based on three fundamental premises-that politics is a pervasive force in modern society, that government is too important to be left in the hands of the few, and that in a democracy everyone has both the opportunity and the obligation to participate in public life-the text builds on these beliefs, and seeks to "educate to participate." UNDERSTANDINING POLITICS focuses on such pertinent concepts as democracy, dictatorship, citizenship, voting behavior, elections, leadership, ideologies, war, revolution, world politics, and public policy-fundamental concepts that provide students with a view of politics and economics that is at once lucid, nuanced, and empowering.

Sales Rank: #2456845 in Books
Brand: Brand: Wadsworth Publishing
Published on: 2005-02-08
Original language: English
Number of items: 1
Dimensions: .98" h x 7.42" w x 9.22" l, 1.10 pounds
Binding: Paperback
704 pages

Features

Used Book in Good Condition

About the Author
Thomas Magstadt earned his doctorate at the Johns Hopkins Schools of Advanced International Studies (SAIS). He is the author NATIONS AND GOVERNMENTS: COMPARATIVE POLITICS IN REGIONAL PERSPECTIVE, Sixth Edition, (Wadsworth Publishing, 2011), and AN EMPIRE IF YOU CAN KEEP IT: POWER AND PRINCIPLE IN AMERICAN FOREIGN POLICY (CQ Press, 2004). He has also published numerous journal articles, policy papers, and op-ed pieces, and is a regular contributor to Nation of Change, an on-line daily newspaper. He has chaired political science departments at Augustana College (Sioux Falls) and the University of Nebraska (Kearney), and has taught at the Thunderbird School, the Air War College, and the University of Missouri--Kansas City. In the 1980s, he served for a time as a foreign intelligence analyst at the Central Intelligence Agency. He was a Fulbright Scholar in the Czech Republic from 1994 to 1996. From 2007 to 2010, he lectured on the European Union at the University of Kansas.

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10 of 15 people found the following review helpful.
expensive text
By Chad Raymond
Clearly-written and accessible to undergraduates, without a lot of the dumbed-down, feel-good blather that mars so many textbooks. The text appears to be suffering from mission creep -- new editions are getting bigger, heavier, and more expensive. Asking students to pay $80 for a paperback is ridiculous; their money would be better spent purchasing copies of The Prince, Lenin's Tomb, Gideon's Trumpet, and Reading Lolita in Tehran. - Chad Raymond, Assistant Professor of Political Science, Gardner-Webb University

4 of 10 people found the following review helpful.
Required Reading
By Daedalus
The price for any commodity is relative. Buying four other books instead of this one will sum to a comparable cost--$80--without providing you the book to learn about your target subject-matter. Do not be mislead by show-off reviewers: stick with the real thing. If you want to be introduced to the subject of political organization, read this book rather than impressionistic glamour books.

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Rabu, 21 April 2010

[J268.Ebook] Download PDF Consumer Behavior and Managerial Decision Making (2nd Edition), by Frank R Kardes

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This scientific, sophisticated, yet readable book approaches the subject of consumer behavior by using a rigorous scientific orientation, and presenting material in three overlapping sections: basic concepts, persuasion, and managerial decision making. It discusses the principles and scientific investigation of consumer behavior and demonstrates how companies and organizations use them strategically every day. Chapter topics include consumer attention and comprehension; consumer memory, judgment, and choice; the message-learning approach to persuasion; affective and motivational approaches to persuasion; self-persuasion and social influence principles; online consumer behavior; new product development; product management; and strategies for improving managerial decision making. For individuals concerned with the attitudes and activities of today's buyer in the marketplace.

Sales Rank: #946229 in Books
Brand: Prentice Hall
Published on: 2001-07-09
Ingredients: Example Ingredients
Original language: English
Number of items: 1
Dimensions: 9.26" h x .97" w x 7.09" l,
Binding: Hardcover
480 pages

Features

Used Book in Good Condition

From the Back Cover
This scientific, sophisticated, yet readable book approaches the subject of consumer behavior by using a rigorous scientific orientation, and presenting material in three overlapping sections: basic concepts, persuasion, and managerial decision making. It discusses the principles and scientific investigation of consumer behavior and demonstrates how companies and organizations use them strategically every day. Chapter topics include consumer attention and comprehension; consumer memory, judgment, and choice; the message-learning approach to persuasion; affective and motivational approaches to persuasion; self-persuasion and social influence principles; online consumer behavior; new product development; product management; and strategies for improving managerial decision making. For individuals concerned with the attitudes and activities of today's buyer in the marketplace.

About the Author

Frank R. Kardes is a Professor of Marketing at the University of Cincinnati and a former faculty member of the Sloan School of Management at MIT. His research focuses on a wide range of topics in consumer psychology and product management&151;including consumer judgment and inference processes, persuasion and advertising, the pioneering brand advantage, and judgment based on limited evidence. His research has appeared in many leading scientific journals, and he is frequently invited to present his research at leading universities throughout the world (including Wharton, INSEAD, Hong Kong University of Science and Technology, and the London Business School). He serves on the editorial boards of the Journal of Consumer Research, Journal of Consumer Psychology, International Journal of Research in Marketing, International Quarterly Journal of Marketing, and Marketing Letters. Dr. Kardes is a former Co-Editor of the Journal of Consumer Psychology, and Advances in Consumer Research, and is currently an Associate Editor of the Journal of Consumer Research. Dr. Kardes is a former President of the Society for Consumer Psychology and is a Fellow of the American Psychological Association, the American Psychological Society, the Society for Consumer Psychology, and the Society for Personality and Social Psychology.

When people ask me what I do for a living, I tell them I'm a consumer psychologist and then I brace myself for a wide range of interesting reactions: Some people ask if I'm reading their minds, and others ask if I believe in mind control. When I respond that I don't believe in mind reading, mind control, ESP, or reincarnation, I half expect some people to say, "What's wrong with you? Don't you have any flaky beliefs?" Unfortunately, most people don't realize that consumer behavior can be studied scientifically, and many fail to appreciate how effectively science can be used to debunk myths. Scientific methods can be used to investigate the psychology of advertising, the psychology of consumer judgment, and decision making. Consumers are frequently unable to explain how an ad influenced them or why they made a particular purchase. Fortunately, scientific research can be used to uncover mental processes and influences that affect consumers with or without their knowledge. This is what I find most fascinating about scientific consumer research, and this is what this book is all about.

The scientific perspective is used throughout this book because research has shown that training in science (a) helps students to become critical thinkers (i.e., to not believe everything they read or hear), (b) helps students to improve their creative problem-solving skills, and (c) helps students to develop better decision-making skills (see Chapter 1). Critical thinking and strong problem-solving and decision-making skills are important to anyone who wants to be an effective manager in today's complex and extremely competitive marketplace. Firms need managers with strong critical thinking, problem-solving, and decision-making skills, and this book is designed to help students attain these important skills.

Consumer behavior is the study of people's responses to products and services and the marketing of products and services. The focus on the consumer is the key contribution of marketing to business practice: other business functions (e.g., finance, accounting, production) ignore the consumer. However, managers who really understand their consumers develop higher quality products and services, promote their products and services more effectively, and devise marketing plans and strategies that foster sustainable competitive advantages for their firm.

This book is organized in three main sections. Section I explains how consumers acquire, remember, and use information about products and services. Section II focuses on persuasion and influence, and explains how to influence consumers more successfully through the effective use of advertising, promotion, and other marketing tools. Section III examines managerial decision making. This section helps students to apply the arsenal of marketing tools and principles available to them. It also explains common decision-making biases and errors that plague managers and offers tools and strategies for avoiding these pitfalls.

NEW TO THE SECOND EDITION

The second edition has been updated with nearly 100 new references to help students keep abreast of the latest developments in scientifically grounded consumer research. This edition also features a new chapter on Online Consumer Behavior. This chapter explains how the Internet has changed the way consumers shop and the way products and services are marketed to consumers. In addition, the entire book has been updated significantly. Section I now opens with important new material on the key ways consumers differ from one another in terms of motives for buying and personality traits. These motives and traits are linked to current trends in the marketplace identified by executives from the DuPont Corporation. In addition, new material on really long-term memory has also been added to Section I. Section II opens with a new in-depth discussion of how to persuade consumers who are trying to avoid persuasion. Consumers recognize that advertisements are designed to influence their purchase decisions, and consumers often attempt to avoid, reduce, or correct for unwanted influences on their judgments and decisions. Group influence is also now discussed in much greater detail in Section II. Section III now includes important new material on group decision making. Managers often work together in groups (e.g., committee meetings) when attempting to solve problems faced by their firms. Group settings create the potential for a number of serious decision making biases and errors. Numerous other updates and improvements have been added throughout the second edition.

CHAPTER PEDAGOGY

To help students understand and apply the concepts of consumer behavior to real companies and marketing situations, Consumer Behavior and Managerial Decision Making is filled with interesting examples, visuals, and exercises—including use of the Internet. The text not only discusses the principles and scientific research of consumer behavior but also demonstrates how companies and organizations use them every day. Here is a list of the key pedagogy in every chapter:

Chapter Outlines. Chapter outlines list the major text headings to introduce students and instructors to concepts the chapter will cover.
Opening Vignettes. Each chapter begins with a discussion of a real company, product, or situation to bring the subject of the chapter alive. For example, one opening vignette discusses the National Basketball Association's use of its athletes' global appeal to market its "brand" and products to worldwide audiences.
Introduction. Each chapter introduction leads students from the vignette into the main subject of the chapter, serving as a bridge from the vignette's example to chapter contents.
Taking Issue Boxes. The "Taking Issue" boxes use real companies or situations to discuss ethical issues in consumer behavior. Some of the issues explored in the book include the use of credit card logos to encourage consumer spending, new online stock trading, and Coca-Cola's agreement with Boys & Girls Clubs of America to sponsor tournaments and promote Coke products. Every chapter has a "Taking Issue" box to spur students to think about consumer behavior issues that surround them.
Making the Decision Boxes. The "Making the Decision" boxes, which appear once or twice in each chapter, show how companies implement consumer behavior principles in their marketing and advertising campaigns or how consumer decisions affect companies. These boxes profile both solid and questionable company decisions. For example, one box discusses different companies' use of the Internet to enhance product demonstrations and provide additional consumer information, and another discusses Mercedes' decision to build a low-priced, basic car, which fights against its premium image in the marketplace.
Advertisements, Web Sites, Photos, and Illustrations. Advertisements and Web site URLs appear throughout the text to show students how companies appeal to consumers. Many Web sites are included to demonstrate how marketers are using the Internet's global reach to tap new markets. Photographs of products discussed in the text supplement chapter discussions, and colorful graphs and charts summarize and help reinforce major text concepts.
Key Concepts and Glossary. Key concepts are boldfaced in the chapter where they are defined. Boldfacing terms helps students locate and review important consumer behavior concepts. An end-of-book glossary compiles all terms and definitions presented in the text.
Chapter Summaries. The summary at the end of each chapter provides a quick recap of the concepts discussed. Students can check their comprehension of the chapter by reviewing the summary.
Key Concepts List. Following the chapter summary is a list of the key concepts presented in the chapter. A quick review of the list reinforces students' comprehension.
Discussion Questions. Ten questions at the end of each chapter get students to think critically about what they have just read. The questions go beyond rote memory to help students apply the knowledge they have gained.

SUPPLEMENTS

Teaching consumer behavior is an exciting and challenging task. To make the process of assimilating and preparing to teach the course easier, we have prepared a comprehensive collection of learning/teaching support materials. In tandem with the theme of this book, we decided to take a scientific approach to preparing the supplementary material and quizzed prospective professors on what supplements they actually value and in what form they would like to receive them. Our prospective early adopters responded very positively to receiving the teaching material in a less cumbersome form than the traditional paper format, either through the World Wide Web or packaged on a CDROM. We are thus among the first to provide instructor and student support material in an electronic format.

Our Instructor's Support Disk, prepared by David Houghton, includes instructor teaching notes and suggested answers to the end-of-chapter material, a set of test items, and a comprehensive selection of PowerPoint™ compatible electronic transparencies. A Web site that provides downloadable versions of the electronic transparencies and a Consumer Behavior and Managerial Decision Making home page is also available to both students and professors. The home page includes updates to the text, practice tests, and useful links to related sites. You can view this site at: www.prenhall.com/Kardes

ACKNOWLEDGEMENTS

I am grateful to the following experts for their thoughtful comments, suggestions, and feedback they provided at various stages of the manuscript: Ronald J. Adams, University of North Florida; Subir Bandyopadhyay, McGill University; Richard H. Beltramini, Wayne State University; James R. Bettman, Duke University; Drew Boyd, Johnson & Johnson Corp...

Most helpful customer reviews

4 of 6 people found the following review helpful.
Best CB book on the market
By croreb
Kardes' book is by far the best consumer behavior book on the market. Business success is ultimately determined by the decisions of consumers. Accordingly, it is essential for managers to be well grounded in the principles of consumer behavior and decision making. No other book comes close at providing readers with knowledge of CB that can be easily and immediately applied to improve business function. It should be required reading for all MBA students.

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Selasa, 13 April 2010

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Look inside to see more of the book.

�

Sales Rank: #113031 in eBooks
Published on: 2015-06-24
Released on: 2015-06-24
Format: Kindle eBook

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0 of 0 people found the following review helpful.
First time, but not the last.
By FORMER Kindle Customer
Good easy to read story, but not really a book. Creative scenario and fast paced plot combine to make for quick ending with a twist for those seeking same.

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Find out how to effectively create, use, and track QR codes

QR (Quick Response) codes are popping up everywhere, and businesses are reaping the rewards. Get in on the action with the no-nonsense advice in this streamlined, portable guide. You'll find out how to get started, plan your strategy, and actually create the codes. Then you'll learn to link codes to mobile-friendly content, track your results, and develop ways to give your customers value that will keep them coming back. It's all presented in the straightforward style you've come to know and love, with a dash of humor thrown in.

Businesses large and small are using QR codes to share product information, coupons and special offers, and to process payments from customers' smartphones
This small guide is packed with the information you need to start using QR codes with your business
Covers what QR codes are and how to get started, plan a QR code campaign, create the codes, and link them to mobile-friendly content
Explains code management systems and how to track your results, ways to deliver genuine value to your users, and how to plan for the future
Includes ten cool campaign ideas

QR Codes For Dummies, Portable Edition helps you take advantage of this hot trend with practical knowledge you can use right away.

Sales Rank: #749696 in Books
Published on: 2012-06-05
Original language: English
Number of items: 1
Dimensions: 8.50" h x .25" w x 5.50" l, .30 pounds
Binding: Paperback
120 pages

From the Back Cover

Make marketing campaigns come alive by creating QR Codes that get customers to take action

They're popping up everywhere, and your business better jump on for the ride. After all, a QR Code provides an instant pathway to your product information, coupons, and even mobile payment processing. With the help of this guide, you can quickly discover how to create, use, and track QR Codes as part of an effective marketing campaign.

Buzz, buzz, buzz — find out why QR Codes are skyrocketing in popularity and bridge the offline world with online content
Choose your app — pick a QR Code reader, troubleshoot any issues, and save a QR Code for later use
Open your toolbox — select the best mobile generator to build your QR Code, make it stand out, and add the finishing touches to launch it
Give them what they want — ensure your QR Code offers the mobile-friendly content that people want to see
Be heard — explore all the possible uses for your QR Code and then spread the word so it gets scanned

Open the book and find:

Tips for choosing the right QR Code reader for your smartphone
Steps for choosing a QR Code generator
Ways to generate and test your first QR Code
Directions for adapting content for mobile devices
Hints for making sure your QR Code is scanned
How to use QR Codes for education and fundraising

Learn to:

Get started with QR Codes and plan your strategy
Create codes and link them to mobile-friendly content
Track your results with a code-management system
Deliver value to your users

About the Author

Joe Waters shows nonprofits and businesses how to use cause marketing and social media to establish and grow relationships with donors and consumers. He writes the web's #1 cause marketing blog,?Selfishgiving.com, and is coauthor of Cause Marketing For Dummies.

Most helpful customer reviews

9 of 9 people found the following review helpful.
Okay
By AxtManCan
I have been a fan of the Dummies series for years and I recently started doing more SEO/ORM/ and online marketing for a start up I work for. I bought the book to help me understand more in depth about QR codes and how to best place/market them on materials we send out. To be honest the book is well written and gives you a great outline. The reason I'm giving it 3 stars is because you can find all this information online for free. I'm a person that likes to read hard copies of materials so I bought this for that reason. If you know nothing about QR codes or how to market them then please by all means buy this book. But if your a computer research junkie then just search and read through several QR and entrepreneur sites for tips and tricks.

1 of 1 people found the following review helpful.
QR Codes for Dummies a straight up read.
By Bill Gibson
To the point - quick read - no 'gobbly-speak'. Just what I was looking for and able to do my QR Code project same day.

2 of 3 people found the following review helpful.
Great read for reluctant adopters.
By Joanne Fritz
Within 15 minutes of starting to read Joe's book, I, a late adopter if there ever was one, had downloaded a reader to my phone and my iPad, connected with one QR (Joe's own website), and began to see how QR Codes might be useful. I write about nonprofit organizations so wanted to get up to speed about how nonprofits can use QR Codes for promotion, fundraising, volunteer work, etc. I wasn't disappointed. Joe's background is in nonprofit so he included plenty of examples of how QR Codes fit into charitable work. I highly recommend the book...a plus is that it is a quick read.

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